The Balanced Scorecard as a Communication Protocol in Organisations

This paper reports on research carried out in a multi-divisional organisation, and shows how a modified Balanced Scorecard design process allowed a firm to rationalise its strategic communication so that only relevant information is…

The Balanced Scorecard as a Communication Protocol in Organisations

This paper reports on research carried out in a multi-divisional organisation, and shows how a modified Balanced Scorecard design process allowed a firm to rationalise its strategic communication so that only relevant information is transmitted, and how this simplified communication formed the basis for the design of a Strategic Control system.

The Balanced Scorecard is a framework strongly linked to performance measurement. However, the Balanced Scorecard framework and the processes associated with its design are also fundamentally concerned with communication and articulation of strategy. This role for the Balanced Scorecard, specifically its use to communicate strategy across intra-organisational borders is the subject of this paper.

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